Articles about Dealer Groups.
Dealer Groups3 min read
The emailed spreadsheet lands at 10:30. Who needs a number before then, what building the file costs every month, and why one file cannot serve three roles.
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An advisor, a service manager and a group director ask different questions of the same department. What each view should show, and what stays the same for everyone.
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Lessons from running advisor contests: size the prize from the gap, pay on one behaviour, measure lift against the pre-contest trend, and check the data before paying.
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